Rugby’s Greatest Championship
We were invited by Six Nations Rugby to take part in a competitive pitch to brand the celebration of 20 years of Rugby’s Greatest Championship. With our love of all sports, but particularly with our passion for rugby, this was an opportunity that we simply could not refuse and would fully embrace.
The Chosen One
After our successful pitch win we were appointed to deliver the overall branding for 20 Years of the Six Nations.
We conceived the idea of the six nations joining together to form the number ’20’. Using the major colours of each nation we were able to show the union of these great nations not only as a static brand mark but also through the use of animated idents.
We delivered the full brand tool kit and style guide, including all the individual nations’ translated logos. The branding was utilised throughout the duration of the Six Nations 2020 and appeared across many touch points including on screen stadia graphics at the Principality Stadium.
Notably, it was used extensively on Instagram and Facebook to promote some of the incredible rugby players that have graced the tournament over the last two decades.